Last week we were proud sponsors of CNIB’s annual Eye Appeal auction, hosted in Victoria, BC. With Eye Appeal raising funds to support the treatment and research for visual impairments, we decided to provide guests with an opportunity to experience art without 20-20 vision, something many of us take for granted.
After some brainstorming and a trip to the local mall, we produced our range of ‘un-seeing’ glasses – inspired by Guide Dog for the Blind’s fantastic visual impairment simulator tool.
By donning a pair of our special shades, guests could step into the shoes of someone who lives with impairments like Glaucoma, Diabetic Retinopathy or even Total Blindness. Luckily for our guests, they could switch back to normal vision in seconds. However, the reality of living with such diseases makes day to day life challenging and when enjoying a rare visit to a museum or gallery, the likelihood of exhibitions being multi-sensory isn’t great.